Set against the cinematic backdrop of Cannes, this campaign captured the essence of SAGIO’s Spring/Summer 2025 collection. Fluid silhouettes, sun-washed textures, and quiet elegance. I led the project from location scouting to full production management, overseeing every detail to ensure a seamless and elevated execution. My role included casting direction, styling, and art direction, shaping a cohesive visual narrative that reflected the brand’s refined identity. In addition, I handled the editing and post-production of the campaign’s social media videos. Crafting dynamic, mood-driven content that translated the atmosphere of the Riviera into engaging digital storytelling.